In Retailing, little things matter to the extent that one can't wait to see it affecting their business. Shoppers visit retail outlets like, Big Bazaar, Reliance Mart just to get products on fair prices(value for money). what matters for a consumer matters to retailers too-
1. Sales person
2. cleanliness within store
3. variety in product choice
4. product placement(presentation)
Retailers are making efforts to bring customers to their stores, so is it feasible to let customers go unsatisfied.
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